Total has associated with Aston Martin Mumbai for the ‘Aston Martin Vantage Roadshow’ in India. This roadshow, featuring the Aston Martin V8 Vantage, is travelling across 8 cities in India over October and November 2018, to showcase the latest model of the brand, energized by the premium TOTAL QUARTZ engine oil range.
Total and Aston Martin share similar values, namely – innovation, expertise, performance and customer service. The partnership has enabled Aston Martin Racing to win multiple titles, along with a prestigious victory in the 24 Hours of Le Mans in 2017. TOTAL QUARTZ engine oil has played a decisive role in Aston Martin Racing’s success, improving performance and reliability.
Aston Martin and Total have now partnered to bring the V8 ‘Vantage’ Roadshow, a super luxury lounge tour travelling across 8 cities (Ahmedabad, Bengaluru, Chennai, Hyderabad, Indore, Jaipur, Kochi, Surat). The road show, the first of its kind in India, will give citizens a personalized look and feel of the recently launched Aston Martin V8 Vantage.
Loic Dereux, CEO – Lubricants, Total Oil India said, “Total and Aston Martin’s strong global partnership has been built on mutual trust and similar values, leading to proven synergy and success. The trust between our two brands revolves around three essential pillars- Motorsport Partnership, Research and Development, First Fill and Service Fill in Fuel and Lubricants. Total’s expertise and R&D know-how has been dedicated to produce the finest engine oils perfectly suited to Aston Martin engines. With the Aston Martin ‘Vantage’ Roadshow powered by TOTAL QUARTZ, we bring to India the latest Aston Martin V8 Vantage through an innovative and complete brand experience that will engage and connect closely with a discerning audience of existing and potential users.”
Lalit Choudary, CMD – Aston Martin Mumbai, said, “It has been an absolute delight and a thrilling experience to be representing Aston Martin for over a decade now. At AMM, it is our duty to extend value service and experience to our customers and prospects. With the AM Vantage Tour, we are confident of the drivers testing and experiencing world class luxury in practical conditions.”